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Boudewijn Poelmann

Boudewijn Poelmann
Boudewijn Poelmann



Boudewijn Poelmann (1949) is co-founder and CEO of Novamedia. Novamedia is the originator and founder of the Dutch Nationale Postcode Loterij, which was launched in 1989 to raise money for charity organisations that work to create a fairer greener world. Novamedia's mission is to set up and operate Charity Lotteries all over the world to raise funds for charities and increase awareness for their work.

Poelmann is a social entrepreneur who favours doing business with a cause. A cause more than earning money or creating value only. For this reason he (co)founded the Nationale Postcode Loterij in the Netherlands in 1989. Novamedia also operates two other charity lotteries in the Netherlands as wel as the People’s Postcode Lottery in the UK and the Svenska Postkodlotteriet in Sweden.

In the 25 years since they were launched Novamedia’s charity lotteries have donated over 6,1 billion euros to more than 310 charities that work to support people, the environment, development cooperation, sport and health care, culture and welfare. Novamedia’s charity lotteries raised over 554 million euros for charity with the tickets sold in 2013 which makes them the world’s 3rd largest private charity donor in the world.

Poelmann holds BA’s in Marketing and Political Sciences. Before establishing Novamedia he worked with DAF and Oxfam Novib (the Dutch branch of the organisation for international development aid).  He is also one of the founders of Independent Media, which became the second largest publishing house in the Russian Federation. He was a shareholder and chairman of the board of directors until 2004 when Independent Media was sold to Sanoma Publishing.

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